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About the Brand
Kupu is a comprehensive recruitment application for business owner and jobseeker.
Background
KUPU emerges as a new jobseeking solution with innovative technology to attract more jobseekers. Thus, they need to grow their reach to gain more users and eventually lead the market. However, this cannot be achieved solely by mass marketing that stops in awareness stage. KUPU needs a more efficient way to promote with a higher conversion rate.
Solution
1ENGAGE WhatsApp Blast Marketing - Outcome Management
The #ImpactfulResult
With a more precise marketing strategy, KUPU improves its conversion rate starting from 15x Conversion Rate (CVR) increase, 3.2x app install rate increase, up to 3.6x register rate. Not only that, KUPU also benefit from the cost-saving by 50% less customer acquisition cost (CAC).
What They Said
The personalized engagement platform from 1ENGAGE aided us in audience targeting, resulting in better quality user acquisition. KUPU enjoys an uplift of ~17% in quality user acquisition.
Andry The
Co-founder
Consult Your Needs with Us!
+62 881 0100 89955
hello@1engage.ai
Sinarmas Land Plaza Tower 1
Jl. MH. Thamrin No. 51, Menteng,
Jakarta Pusat 10340
#ImpactfulResults
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