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#1 Customer Data Platform
for WhatsApp Conversational Marketing
Our Missions, Your Impactful Results
#1NSIGHT
CRM VS CDP
CRM
Customer Relationship Management
CDP
Customer Data Platform
- Able to do personalization
- Offer context who customer
are and how to interact with
Brand
- Begin with sales process &
built primarily for sales
- Help manage relationship &
interactions with customer
- Pulls data from CDP.
“Better CDP, Better CRM!”
- Underpins the entire customer journey and is built for everyone (marketing, sales,
product, finance, support)
- Store data, anything &
everything about customers
- Unifies all data into a single
customer profile
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